Privacy Policy
Last Updated: January 1, 2024
1. Introduction
Beijing Xingyun Yidao Cultural Communication Co., Ltd. ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at xingyunyidao.com (the "Site") or use our mobile applications (the "Apps") available on Google Play and the App Store.
2. Information We Collect
2.1 Personal Information
We may collect personal information that you voluntarily provide to us, including but not limited to:
- Name and contact information (email address, phone number)
- Demographic information (age, gender, location)
- Payment information (when applicable)
- User-generated content and communications
2.2 Automatically Collected Information
When you access our Site or Apps, we may automatically collect:
- Device information (device type, operating system, unique device identifiers)
- Usage data (features accessed, time spent, interaction patterns)
- Log data (IP address, browser type, referring/exit pages)
- Location data (with your consent)
3. Use of Information
We use the information we collect to:
- Provide, maintain, and improve our services
- Process transactions and send related information
- Send promotional communications (with your consent)
- Respond to your comments, questions, and requests
- Monitor and analyze usage patterns and trends
- Detect, prevent, and address technical issues
- Personalize and enhance your user experience
4. Information Sharing and Disclosure
We do not sell your personal information. We may share information with:
- Service providers who assist in our operations
- Business partners with your consent
- Legal authorities when required by law
- Third-party advertisers and ad networks (as described below)
5. Advertising and Third-Party Ad Networks
Our Apps may integrate third-party advertising services to support free content and services. These ad networks include but are not limited to:
5.1 Major Advertising Platforms
- Google AdMob - Google's mobile advertising platform
- Facebook Audience Network - Facebook's advertising network
- Unity Ads - Unity Technologies' advertising platform
- AppLovin - Mobile advertising and monetization platform
- IronSource - Mobile gaming monetization platform
- Chartboost - Mobile game advertising platform
- AdColony - Mobile video advertising platform
- Vungle - In-app video advertising platform
- MoPub (Twitter) - Twitter's mobile ad marketplace
- OpenX - Programmatic advertising exchange
- Smaato - Global mobile advertising platform
- InMobi - Enterprise marketing and advertising platform
- Pangle - ByteDance's advertising platform
- Mintegral - Mobile advertising platform
- Tapjoy - Mobile advertising and monetization
5.2 Types of Ads We Display
- Splash Ads (Splash Screen Ads) - Full-screen advertisements displayed when the app launches
- Interstitial Ads (插屏广告) - Full-screen advertisements displayed at natural transition points during app use
- Rewarded Video Ads (激励视频广告) - Video advertisements that users can watch in exchange for in-app rewards
- Banner Ads (横幅广告) - Rectangular advertisements displayed at the top or bottom of the screen
- Native Ads - Advertisements designed to match the look and feel of the app content
- Playable Ads - Interactive advertisements that allow users to preview app content
5.3 Advertising Compliance
All advertisements displayed through our Apps comply with the following:
- Google Play Policy - All ads meet Google Play's advertising policies and guidelines
- Apple App Store Policy - All ads comply with Apple App Store Review Guidelines
- GDPR Compliance - For users in the European Union, we obtain appropriate consent for personalized advertising
- CCPA Compliance - For California residents, we honor "Do Not Sell My Personal Information" requests
- COPPA Compliance - We do not knowingly collect data from children under 13 (or 16 in certain jurisdictions)
- Age-Gating - Our apps may include age verification mechanisms where required
6. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When information is no longer needed, we securely delete or anonymize it.
7. Data Security
We implement appropriate technical and organizational measures to protect your personal information, including:
- Encryption of data in transit and at rest
- Regular security assessments and audits
- Access controls and authentication measures
- Employee training on data protection
8. Your Rights
Depending on your location, you may have the following rights:
- Access - Request a copy of your personal data
- Rectification - Request correction of inaccurate data
- Erasure - Request deletion of your data ("right to be forgotten")
- Portability - Receive your data in a structured format
- Objection - Object to certain processing activities
- Restrict Processing - Limit how we use your data
9. Children's Privacy
Our services are not directed to children under 13 years of age (or 16 in certain jurisdictions including the European Economic Area). We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal data, please contact us immediately.
10. International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. We ensure appropriate safeguards are in place for such transfers, including Standard Contractual Clauses and adequacy decisions.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. We encourage you to review this Privacy Policy periodically.
12. Regional-Specific Provisions
12.1 European Economic Area (GDPR)
For users in the EEA, we process data under the following legal bases:
- Your consent
- Performance of a contract
- Compliance with legal obligations
- Our legitimate interests (balanced against your rights)
You have the right to lodge a complaint with your local data protection authority.
12.2 California, USA (CCPA/CPRA)
California residents have additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including:
- Right to know what personal information is collected
- Right to delete personal information
- Right to opt-out of the sale of personal information
- Right to non-discrimination for exercising your rights
12.3 United Kingdom (UK GDPR)
Users in the United Kingdom are protected under UK GDPR and the Data Protection Act 2018. The Information Commissioner's Office (ICO) is the relevant supervisory authority.
12.4 Canada (PIPEDA)
Users in Canada are protected under the Personal Information Protection and Electronic Documents Act (PIPEDA). The Office of the Privacy Commissioner of Canada oversees compliance.
12.5 Australia (Privacy Act 1988)
Users in Australia are protected under the Australian Privacy Act 1988. The Office of the Australian Information Commissioner (OAIC) oversees compliance.
12.6 Brazil (LGPD)
Users in Brazil are protected under the Lei Geral de Proteção de Dados (LGPD). The Autoridade Nacional de Proteção de Dados (ANPD) oversees compliance.
12.7 Japan (APPI)
Users in Japan are protected under the Act on the Protection of Personal Information (APPI). The Personal Information Protection Commission (PPC) oversees compliance.
12.8 South Korea (PIPA)
Users in South Korea are protected under the Personal Information Protection Act (PIPA). The Personal Information Protection Commission (PIPC) oversees compliance.
12.9 China (PIPL)
For users in China, we comply with the Personal Information Protection Law (PIPL) and other applicable regulations. Cross-border data transfers are conducted in accordance with legal requirements.
12.10 India (PDP Bill)
Users in India are protected under the Digital Personal Data Protection Act, 2023 (DPDPA). The Data Protection Board of India oversees compliance.
13. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us:
Beijing Xingyun Yidao Cultural Communication Co., Ltd.
537, Floor 5, Building 18, Chezhan W. Road, Shahe Village, Miyun Town, Miyun District, Beijing, 100000, CN
Email: support@xingyunyidao.com